Choosing a good facial cleanser is perhaps the most important and basic decision you can make when it comes to skin care. There are thousands of different products on the market today that all promise to magically transform your skin from bad to beautiful, wrinkled to smooth or blemished to clear but take a step back to basics. Fundamental skin care on a daily basis is what really makes the difference in improving the overall look and feel of your skin and at the root of all that is a good facial cleanser.

Many people make the mistake of using a basic soap and water regimen on their face and think this is doing the trick. What they don’t realize is that soap contains several ingredients that will actually clog the pores and can lead to more skin problems developing. Depending on the soap it may clog your pores, increase dryness or simply leave a filmy residue behind that may not be completely obvious at first but will negatively impact the overall look of your skin.

A facial cleanser is designed and formulated to remove dirt, debris and grime from the pores. The pores of your face need to be cleaned regularly because it is the build up of oils and grime that leads to oily skin, acne, blemishes and uneven skin tones. A cleanser will penetrate the skin’s outer layer and wash away this undesirable matter without adding other oils.

There are many different types of cleansers available on the shelves today, so how can you choose which product will be best for you?

First look at what skin type a product is intended for. Most cleansers will work for all skin types but if it is targeted for oily or dry skin, only use that product if it matches your needs. Different formulas will contain different ingredients to target these problems and if this is not a condition you are currently experiencing, don’t use products focused on it.

A second important factor to consider is all different product grades. Most face cleansers will contain preservatives that will increase their shelf life. If you are looking for all natural or organic products, read the ingredients carefully before making your purchase. Just remember that all natural products will not last as long (especially after being opened) so purchasing them in smaller quantities might be more cost effective in the long run.

Finally, pay attention to your skin and how it reacts to any new cleanser. If you notice any redness, irritation, itching or dryness after use, discontinue immediately. This may indicate an allergic reaction. Remember that your skin and its health are just as important as your overall health and these symptoms should not be ignored.

With regular use you will begin to see the benefits a good daily cleanser has to offer your skin. A cleanser can be used up to twice daily and should be paired with a good toner and moisturizer to complete your basic skin care routine.

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